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India’s mobile market targeted by Google

With the mobile market in developed economies nearing saturation point, technology giants such as Google, Facebook and Amazon are turning to large and fast-growing markets in Asia and Africa.

India is especially prized, simultaneously home to the second-largest number of smartphones in the world – more than 330m in circulation – and the world’s largest offline population: more than 1 billion people in 2016, according to the World Bank.

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